Not sure how much your online supporters are worth? Thinking there may be a better way to maximize their value? Frustrated at internal barriers to multichannel integration? If so, this webinar is for you. Multichannel donors are gold. Annual revenues are often 4x that of direct mail only donors, with higher retention and much better net.
This session is for those who are ready to break down the barriers and effectively conduct multichannel marketing.
In this webinar you will see:
- How rapid multichannel conversion strategies can turn online supporters into multichannel donors
- Case studies: what works, and what doesn't work
- Practical ways that nonprofits overcome these obstacles
Jeff Regen, M+R Strategic Services
Adam Scruggs, Human Rights Campaign
Justin Perkins, Care2