Entries by shannon (13)
Can I Use that Image?
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| Source: Cepolina Photo |
Once you have found that perfect image in the public domain, you still need to cite where you found it. The general rule of thumb for citations is to credit the author and source. There are many types of licenses that allow you to use images, but here are descriptions of a few of the main public domain licenses:
Creative Commons BY (or CC BY)
Creative Commons BY-SA (Share Alike)
GNU Free Documentation License
Public Domain
Morgue File
Happy image hunting!
shannon
in Misc.
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Dreaming of a Wiki?
By Jessica Baumgart, Professional Librarian and Blogger
Perhaps by now, you might have heard about the Web encyclopedia Wikipedia. Begun in 2001, the reference site is making waves because it uses collaborative Web-based software called a wiki to allow many people to contribute to the work. Traditional encyclopedia publishing seems to be rooted in the idea that only specific people work on the project, so the idea of having an encyclopedia anyone can edit is a bit of a change. A characteristic of the Web 2.0 movement, many organizations are beginning to adopt tools allowing for more collaboration and moving to more transparent systems.
shannon
in Guest Blogs, Technology
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Spam Filters Aren't Blocking my Emails, Are They?
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| Source: Wikipedia/Yotophoto.com |
When you send out a newsletter or email blast, you probably figure that your message will be seen by everyone you send it to, right? That might not be the case. Spam blockers are becoming larger and more broad-based all the time. So what can you do to protect your messages?
shannon
in Email Marketing
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Is Going Local the Next Big Thing in Online Activism?
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| Source: Justin Perkins |
shannon
in Online Advocacy
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Lobbying Congress as a 501(c)3 Nonprofit
By Mara Veraar, Online Communications Manager, DemocracyinAction.org
You have a message, and you want to be heard-that's a given. But what can your organization do to effectively get your message out there? As a 501(c)3, you can lobby Congress!
Some ways that you can lobby congress as a 501(c)3 include:
Voter registration--the more, the better. Voter Education on the hot issues. Supporting and opposing Ballot Questions--here's where your advocacy campaigns come in. Publishing legislative scorecards. Hold candidate forums and let 'em duke out the issues live.
What you can't do...
shannon
in Online Advocacy, Guest Blogs
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To Blog or Not to Blog? That is the Question
These days it seems that everyone is familiar with blogging. Blogs provide great forums for new voices, allowing people to document and share experiences and practical knowledge. Blogging has become immensely popular in the U.S.: the blog population in America is now above 12 million, which is roughly 8% of all adult internet users. In addition, 39% of Americans who use the internet, 57 million total, currently read blogs. This wide audience makes blogs a great way to reach people and keep them informed.
Why is this important to nonprofits? Blogs focused on particular issues are not overly common, and a blog can be a great way to engage a particular audience.
shannon
in Online Marketing, Marketing Research
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NetSquared DC: Beyond the Logic Puzzle
NetSquared DC,which met Tuesday night, brings together people interested in using technology to create social change. The NetSquared DC Meetup group is now the largest NetSquared Meetup in the nation, with over 100 members. 
Tuesday night's speaker was Ryan Ozimek, founder of PICnet, a firm that hosts websites for nonprofits and for several members of Congress.
Ryan spoke about the logic puzzles some Congressional offices have instituted that require solving a simple math problem before you can submit an email to a Representative. While he understood why individuals and nonprofits would fight the institution of the logic puzzles, Ryan pointed out that even without the puzzles, the impact of mass or form emails is sometimes little more than a tally on an intern's post-it.
shannon
in Online Advocacy
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